Client

Cheshire Constabulary/Cheshire Crimebeat

When

Spring term 2018

Core Topics

• Knife crime

Brief

To engage primary and secondary schools in Cheshire (Y6-Y8) with an educational campaign focussed on street safety and staying safe online.

Our solution

• To involve young people in a fun, interactive media project that encourages them to explore online and street safety and demonstrate their understanding by writing and performing their own radio adverts.
• Prepare and publish a website with full brief, lesson plan and resources for teachers
• To encourage schools to participate using phone, email, post and social media
• To host a final bringing the best schools together, sharing best work on YouTube for greater reach

They said

“This project has really helped ‘bring to life’ some important topics taught in PSHCE.”

Sarah Maile, PSHCE/Citizenship co Ordinator, Sandbach High School, Sandbach

“We want youth voice to have a positive impact on our community.”

Jack, Pupil, Ormiston Chadwick Academy, Runcorn

“The collaboration has probably been the biggest bonus because that class really struggled with group work. But then the advert that they made was amazing.”

Lisa Johnson, IT Teacher, The Arches Primary School, Blacon

“Thank you for such a calm approach, excellent organisation and a good measure of hard work. I’m really pleased with how it all went.”

PC Amy Fletcher, Safer Schools Officer, Cheshire Constabulary

Finalists’ playlist

Watch videos on YouTube

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